College Magazine Front Cover Analysis

On the front cover of the magazine, the main image that has been used is a medium shot of a young girl. The use of this type of framing, draws the audiences attention to the top she is wearing which is also the same colour as the Masthead. The blue colouring of the title headings, matches the girls denim shorts so all together the colours used on the front cover create a colour scheme for the magazine by using the girl as the main focus (connects the model within the college). The girl appears to be in a relaxed position, giving the target audience the idea that the college is stress free and that she is having a good time learning at the college. As the masthead and the girls t-shirt are red, it gives the connotation of enjoyment and as the colour red is quite a statement colour it shows that the girl and college want to make a positive statement.

As this is a magazine for a college, the overall ideology of this magazine is to give a positive impression of the college. On the front cover the model used is smiling which gives the reader the idea that she is working in a happy environment and that she enjoys being at the college. The use of the models clothing would appeal to the target audience as it gives the impression that the model feels relaxed enough to wear casual clothing as this clearly would not be a uniform. They also give the idea that the college is a warm, sunny place which is easy to have fun and relax also appealing to students. As the model is also wearing a red t-shirt stating that she loves her college, it shows that she is happy to represent her college and that she must think highly of it to wear the top so proudly. The magazine would appeal to college students because the name of the magazine is College and because the model in the image appears to be a student. By using a model who looks to be the same age as a student attending the college it allows the reader to relate to them more and would encourage them to read the magazine as the articles featured would appeal to them. The college wants the magazine to show to the target audience that it is a happy, positive working environment which is why they have reinforced this idea with the use of the bright sun filled background. The use of light could represent that the college is a happy place to learn but also that anyone who attends the college will have a bright future.